How To Use Facebook Insights

Analyzing these results allows you to see when your fans are online what types of posts are most popular with your audience and how you re comparing with other pages in your niche.

How to use facebook insights. How to access facebook insights go to your facebook business page then click see all under insights on desktop. If you re using facebook for business there are some powerful tools at your disposal. 5 ways to use facebook audience insights 1. With data from facebook audience insights you can supplement your current buyer personas with demographic and interest data. How to use facebook analytics 1.

That s step one and all good marketing campaigns rely on the fact that you ve got this figured out. Here in this article we will be covering facebook insights as great tools to boost social media marketing. Know your audience like never before. To access this tool simply head to your facebook ads manager and click on audience insights in the left hand menu. Use insights to grow your page.

Facebook audience insights gives you aggregate information about two groups of people people connected to your page and people on facebook so you can create content that resonates and easily find more people like the ones in your current audience. One can access facebook insights by clicking on the insights button on the top of your homepage. Because facebook has over 400 million active users and is one of the most frequented websites in the world. From your news feed click pages in the left menu. To explore the tool follow along with the steps below.

If you don t see insights in the menu click more to bring it up. Click posts on the left. Go to your page and click insights in the left menu. As a business owner or marketer knowing the profile of your target audience is extremely important. Improve the profile of your buyer personas.

In the when your fans are online section you can see data from a recent one week period about the days of the week and times when the people who like your page are on facebook. The overview tab within facebook insights does more than it says. This is the main insights dashboard and here you ll see information about trends posts and your audience. When you first open audience insights you will likely be prompted to select an audience to start. Overall facebook page insights is a free easy to use tool that allows you to track your page s performance.